JEA will host a three-part webinar series designed to help local small- to medium-sized business owners promote their brands and services on a budget.
Participants will get insider tips and insights from leading digital marketing and media experts in Northeast Florida. Panelists include Jason Pratt, founder of Prattify; Marcia Pledger, editorial page / engagement editor for the Florida Times-Union; and Chris Heydt, account supervisor at St. John advertising agency.
The webinars will be held from 8:30-9:15 a.m., May 4, 11 and 18. Registration is free and provided as a service by JEA. Panelists will address the following topics:
Wednesday, May 4. Building a Scalable Brand featuring Jason Pratt: Get practical tips on how to create a unified brand presence ready for growth through your website and social media platforms, along with traditional marketing tools.
Wednesday, May 11. Pitching Stories to Local Media featuring Marcia Pledger: Learn how to share timely, newsworthy stories about your business that will catch the attention of reporters and editors.
Wednesday, May 18. The Power of Telling Your Story featuring Chris Heydt: Learn about the importance of telling your company’s story, and how defining that story and telling it effectively can build love for your brand among your customers.
For more information, call (904) 665-5500.